Haute couture fashion brand, Bowen Dryden reveal their new 2020 collection entitled ‘Poem’ ahead of White Gallery in March
Aware of the current climate and conscious of the environmental impact of fashion manufacturing, bridal fashion brand, Bowen Dryden has curated a collection that not only considers the creation of a garment but also sustainability and the impact that untimely disposal of clothing has on the planet.
The brand has spent over 24 months working on this forward-thinking project; from the initial research stages, to gaining knowledge and sourcing organic cotton fabrics from ethically grown crops without pesticides, to keeping every part of the garment biodegradable.
With a growing number of Millennial and Gen X brides searching for ethical, sustainable fashion brands, the new collection couldn’t come at a better time. All materials used are fully compostable, right down to the buttons, which are ingeniously manufactured in cotton, the garment label is also embroidered and the swing tags are recycled seedling paper tied with hessian.
The style of the collection has a barefoot relaxed 1980’s vibe, with hippie chic frills and flounces on soft unstructured robes along with mix ‘n’ match co-ords. Billowing tiered dresses, coatdresses, hot pants, palazzos and bikinis in pure white cotton makes this fresh, bright and clean collection perfect for summer weddings right through to the honeymoon.
The brand always likes to provide options with an individual touch by offering distinct floral and fauna embroideries using natural cotton threads. The whole garment can be colour customised by using ombre, tie-dyed or full colour dying techniques if the bride so wishes. Personal messages and symbols can also be added outside or inside the dress, or on cool accessories, i.e. bags, shoes and veils to ‘write your own story’.
Bowen Dryden will be exhibiting on Stand 420 at White Gallery in March. Register for the event here to be among the first to view the new collection.