London Bridal Fashion Week, London ExCeL

Sunday 22 March - Tuesday 24 March
09:30 - 16:00

Under the slogan ‘In unity there is strength’, London Bridal Fashion Week demonstrates its primary objective; to stage a world-leading fashion event that represents the full breadth of the bridal industry. In 2019 the show reached new heights, with over 350 global brands and more buyers from more countries than ever before, alongside an extensive network of influencers and press. For 2020 the boundaries will be pushed even further, with the greatest ever celebration of bridal fashion taking place in the capital.

Cassandra Denman, Head of Bridal (London) says “We’ve witnessed something incredibly special since LBFW’s conception. The event has almost doubled in size since its launch, and each year we welcome more exciting brands and top boutiques from around the world. We passionately believe that by bringing the international bridal community together under one roof, we can facilitate conversations and relationships that will strengthen the industry as a whole. When we come together, we open the possibility of discussion, learning and opportunity – all of which are vital ingredients to success.”

Our goal for LBFW from the beginning has been to create a truly international event in London, with enough scale and importance to meet the needs of a global buying audience. London is one of the greatest fashion capitals’ in the world, and a centre for art, fashion, creativity and business. There is no better place to showcase the bespoke, artisanal products that our industry creates, to the widest audience of buyers, press and influencers.”

LBFW is proud to welcome home-grown British talent, alongside inspirational companies from around the world. For many brands, it is now the ultimate platform to showcase their 2021 collections. 70% of stand space has already been booked for the 2020 edition, and dates have been secured with ExCeL London for the next 3 years, reflecting confidence in the show’s ongoing success.

Leading designer-only event, White Gallery, will celebrate its 11th year alongside LBFW next March. The exclusive collection of forward-thinking bridal, occasion and accessory designers will offer visitors the chance to see a curated edit of exclusively high-end collections, alongside one of the largest bridal fashion events in the world.

Denman adds, “We have big plans for 2020, with exciting new names joining the line-up, even more inspirational show content and after-hours events. We’ll also be working closely with key international influencers, who will be spreading the LBFW message around the globe.”

Join us at London Bridal Fashion Week 2020: 22-24 March, ExCeL London.


Register now


Visit the website


For stand enquiries, please contact:

Charlotte Speer

Sales Manager

+44 (0)20 7772 8324


For press enquiries, please contact:


Top stories

Starting or enhancing a bridal business

Starting or enhancing a bridal business

Bridal Industry Consultant Jane Watson wrote the article ‘Setting up shop’. This article has been ...
Are You Breaking the Law By Offering Brides Alcohol? We Investigate

Are You Breaking the Law By Offering Brides Alcohol? We Investigate

After one bridal boutique was visited by a licensing officer from their local authority, we looked ...
BREAKING: Statement from Alfred Angelo

BREAKING: Statement from Alfred Angelo

It’s a difficult time for the bridal industry as we hear news of Alfred Angelo’s closure. We’ve put ...
Nine Things You Never Knew About Steamers

Nine Things You Never Knew About Steamers

They’re an essential part of day to day life for most retailers, but how much do you actually know ...
10 Ways to Guarantee Success at Your Bridal Boutique

10 Ways to Guarantee Success at Your Bridal Boutique

Polly Parkin who recently sold her award-winning shop, The Bride, shares the rules she lived by to ...