Online shopping websites should be clearer on prices and discounts. Words by Adam Bernstein.
The European Commission and national consumer protection authorities are calling for online shopping websites to give consumers clearer information on prices and discounts.
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This comes after an EU-wide screening of 560 e-commerce sites revealed that 60% of websites assessed showed irregularities regarding compliance with EU consumer rules, particularly in relation to the advertisement of special offers.
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Consumer authorities found that for more than 31% of the websites offering discounts, the way the discounted price was calculated was unclear or there was suspicion regarding the authenticity of advertised offers:
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