Justin Alexander: L’Amore – A Modern Take on Timeless Romance

The Justin Alexander bride epitomises elegance and sophistication, seamlessly blending contemporary flair with classic traditions. With a deep reverence for family heritage, she embraces refined details that reflect her vision of a timeless yet modern wedding day.
The L’Amore collection embodies this balance, radiating Italian luxury with an air of effortless romance. Each gown is crafted to make an unforgettable statement, featuring opulent fabrics like brocade and corded lace, intricate trains, and shimmering embellishments. Voluminous ruffles and structured corsets add drama, while modern necklines and elegant basque waists enhance the feminine silhouette. Blending subtle red-carpet glamour with regal sophistication, L’Amore is designed for the bride who cherishes tradition yet embraces a fresh, fashion-forward approach.
No two brides are the same, and neither are their tastes in dresses. As a premier wedding dress designer, Justin Alexander offers a diverse range of styles, from traditional and modest to contemporary and bold. Since 1946, our team has been dedicated to crafting designs that capture the magic of each bride’s special day. We celebrate body positivity, inclusivity, and diversity, ensuring that every woman feels confident and radiant on her wedding day.
With a legacy built on vision, integrity, and an unwavering commitment to excellence, Justin Alexander continues to push the boundaries of bridal fashion – creating unforgettable gowns that tell the story of love, beauty, and individuality.
Visit: BWH Stand: The Majestic Hotel
Contact details:
Web: justinalexander.com
Instagram: @justinalexander

The Atelier Collection: Where Craftsmanship Meets Modern Elegance

Ellis Bridals introduces The Atelier Collection, a tribute to the artistry, precision, and innovation behind every gown. Inspired by the creative process within a couture atelier, this collection celebrates the journey from concept to creation – where fabric is sculpted, silhouettes take shape, and anticipation builds toward the final reveal.
Balancing heritage craftsmanship with contemporary design, The Atelier Collection reinvents timeless bridal elegance. Clean lines, expertly structured corsetry, and innovative new fabrics define the collection, while intricate details – delicate pearls, textured florals, and dramatic draping – add depth and dimension. Each gown is a masterpiece of movement and form, designed for the modern bride who appreciates both tradition and transformation.
This season, expect a refined yet daring aesthetic. From fluid satins to statement embellishments, every piece is crafted to create impact with effortless grace. The Atelier Collection is more than just bridalwear – it’s an ode to the art of design, the beauty of anticipation, and the magic of a gown coming to life. A new era of bridal elegance begins. This is The Atelier Collection.
Visit: BWH Stand: M29
Contact details:
Web: ellisbridals.co.uk
Instagram: @ellisbridals

Introducing La Dolce Vita - Dando London’s Most Luxurious Collection Yet

Introducing La Dolce Vita - Dando London’s Most Luxurious Collection Yet
Step into a world of effortless glamour with La Dolce Vita, Dando London’s breathtaking new 2026 collection. Inspired by the romance and elegance of Italian couture, these gowns are designed to make every bride feel extraordinary.
This collection is all about luxury with a modern edge. Think structured corset bodices that sculpt and flatter, sumptuous crepe gowns that embody sleek, minimalist beauty, and delicate pearl embellishments that add a touch of timeless sophistication. 
For the bride who loves versatility, detachable overskirts reveal chic mini dresses underneath – perfect for that magical transition from ceremony to celebration.
The romance continues with exquisite lace designs, each gown is crafted with the finest detail. Detachable sleeves and floral appliqués add a bespoke feel, allowing brides to customise their look effortlessly. Every dress in the collection is designed to create those unforgettable ‘Yes to the Dress’ moments – because finding the one should feel as special as the wedding day itself.
For bridal boutiques looking to offer their brides something truly exceptional, this is the collection to stock! Don’t miss out – contact us to to preview La Dolce Vita and bring these show-stopping gowns to your store.
Contact details:

Web: dandolondon.com
Email: lucy@dandolondon.com 

The Cariad Collection by Shane Moore

The fashion house tells us: "We are delighted to showcase our Cariad Collection by Shane Moore, which is inspired by Welsh heritage and love. The name Cariad is derived from the Welsh, which means darling or love. Its origins can be traced back to ancient times when love held great significance in Welsh Culture.
Today, Cariad remains a popular choice, symbolising affection and endearment, and this is the focal point of this collection.
The intricate detail, smooth lines and light movements work together to create a collection embodying the timeless power of love, as seen in our Bethan dress, which has a beaded bodice with a fitted skirt and an A-line overskirt in tulle.
Visit at Harrogate Bridal Week to view our collection and get an exclusive preview of some of our new designs from our latest collection to be launched at Harrogate Bridal Week in September.
We would also love to invite you all to come and explore our new concept in veil creation, a wedding industry first, at the show and receive your free veil.
We design and lovingly make all our dresses and veils in the UK at our studio and workrooms in North Wales.“
Visit: BWH Stand: B41
Contact details:
Email: shanemooredesigns.co.uk
Tel: 01244 911 914

Monica Loretti’s Capsule Collection: Redefining Bridal Fashion

Monica Loretti introduces the Capsule Collection, a modern take on bridal fashion that balances style, comfort, and sustainability. Crafted from luxurious Merino wool, a breathable and eco-conscious fabric, these gowns and separates combine timeless elegance with contemporary design. Delicate lace embellishments add a romantic touch, enhancing each piece’s refined beauty.
Designed for versatility, the collection allows brides to mix and match effortlessly. Flowing skirt, tailored trousers, sleek jumpsuits, and exquisite bodices provide many possibilities for personal expression. Whether embracing a classic silhouette or a modern edge, each bride can create a look that transitions seamlessly from ceremony to reception.
More than just fashion, this collection is a movement – where glamour meets sustainability. With pieces designed to be worn beyond the wedding day, the Capsule Collection redefines modern bridal elegance, offering a conscious and lasting choice for today’s bride. The collection will be presented at all upcoming exhibitions alongside the brand’s main collections.
Contact details:
Web: monicaloretti.com
Email: monicaloretti@outlook.com

Introducing the Muse Collection

Kelsey Rose designs for the modern bride – effortlessly stylish, endlessly confident, and unapologetically herself. Designed in London, the brand blends refined simplicity with elevated details, creating fresh, fashion-forward bridalwear for every kind of celebration.
The Muse Collection is a tribute to individuality and self-expression, featuring sleek mikado silhouettes, modern jacquards, delicate beading, and statement textures. New bridal minis and separates redefine versatility, allowing brides to mix, match and create a look that is uniquely their own. Perfect for registry weddings, intimate soirées and chic after-parties, each piece is designed to move effortlessly from day to night.
With clean lines, contemporary fabrics, and timeless craftsmanship, this collection elevates modern bridalwear while embracing effortless luxury. Thoughtful details and bold simplicity come together to create looks that feel fresh, refined, and undeniably stylish.
The Muse Collection embodies the essence of a new bridal era – one where traditions are redefined, individuality is celebrated, and every bride is her own muse.
This is bridalwear, reimagined. Be the muse.
Visit: BWH Stand: M31
Contact details:
Web: kelseyrose.co.uk
Instagram: @kelseyrosebridal

Propress- The Ultimate Steamer

Quality never goes out of fashion and now, more than ever ‘buy it once’ should be a consideration on all the purchases we make. 
Many bridal professionals already know that a Propress steamer isn’t just any steamer. Designed for long life, reliability and performance, it’s the ultimate steamer: sustainable, but without compromise. Designed and manufactured in the UK for over 40 years, it’s the right choice on every level.
And, as a bridal expert, you will want to ensure your brides look their best when they walk down the aisle, or the beach. Why not suggest the steaming brand you rely on in your shop, better still, why not sell them a truly fit for purpose, tried, tested, recommended, and used by brides and bridal boutiques – Propress MINI! You know it’s not going to spit or dribble on the dress like the cheap ones, because Propress MINI is the only handheld steamer with the Propress provenance!
Why not share the love and become a Propress MINI reseller! And of course, it’s not a one trick wonder, after the wedding it will keep on giving on clothes and soft furnishings around the home.
Visit: BWH Stand: C7
Contact details:
Email: hello@propress.co.uk  
Tel: 020 8417 0660