The Bridal Boutique is a dedicated area for the regions’ leading bridal retailers to showcase their collections at the show, which will take place at ExCeL London from 30-31 January.

According to a survey carried out by the exhibition organisers, 63% of brides-to-be attend the show to find their dream wedding dress.

The launch of The Bridal Boutique will provide the perfect platform for retailers and designers to sell directly to these brides-to-be. Within The Bridal Boutique, each stand will include private changing rooms and viewing areas, enabling retailers to recreate the look and feel of their shop and allowing brides to try on dresses, book appointments and put down deposits.

Retailers within The Bridal Boutique will also have the opportunity to showcase their latest collections on the catwalk. Taking place three times a day, the catwalk provides visitors with a preview of the latest bridal trends.

If you would like to enquire about booking a stand in The Bridal Boutique you can find contact details here.