Give us an insight into the history of the brand.

Nicole Milano was founded in 1998 by Alessandra Rinaudo and Carlo Cavallo in the small town of Saluzzo, in Piedmont Italy. Since 2018, the brand has been part of the Pronovias Group brand portfolio, and now is gaining popularity with its fine Italian craftmanship and refined, romantic designs around the world. Fashion always has been ingrained in Italy’s DNA, and the designs of Nicole Milano always will be true to the brands Italian roots. Our dresses draw upon modern and timeless designs and styles that are considered effortlessly put-together. Outwardly, this results in an effortlessly chic, romantic style with a touch of femininity. With Nicole Milano we bring Italian design from Italy to you.

What kind of brides do you envisage wearing your pieces?

The Nicole Milano collections combine fresh and young fashion designs, that dictate trends, while maintaining quality and tailoring, as expected by refined Italian craftmanship. Italy is the land of passion and romance, of effortless grandeur, timeless chic and breath-taking grandness. All this is also found in the modern and elegant designs of our young Italian Head Designer, Nicole Cavallo.

What are the brand’s secrets to success?

Our brand portfolio is unique and complementary, wherefore every single brand satisfies with its own brand identity, purpose, designs and price point specific market demands. Together, as Pronovias Group, we fulfil the dress dreams of all brides.

The Nicole Milano brand is our refined, romantic bridal brand with great Italian design. It’s a love story about passion, craftmanship and Italian heritage. The brand’s styles define themselves through lightness of volumes generated with artistic layering of tulle, refined shades of colours, romantic and feminine silhouettes and an excellent craftmanship illustrated through precious embroidery and carefully orchestrated delicacy. Through Nicole Milano, we cater to the sophisticated romantic brides that have an eye for the detail and are in search for grand entrances.

What inspired the current collection?

The new Nicole Milano collections pay tribute to the elements. It gets fiery with Nicole Milano, inspired by the mesmerizing wings of a dancing flame. Nicole Jolies symbolizes water in its flowing, harmonious and pure forms. Aurora by Nicole is inspired by air with its light volume, pure fabrics and delicate lacing. And Colet by Nicole pays homage to the gracious mother nature and earth. The new Nicole Couture collection is an homage to the ether, the purest and brightest part of space at the origin of light. The sparkle of the stars and the glow of space have inspired a luxury and glamorous collection “for the bride who dreams of a precious and evanescent dress, like the sparkle of the stars”.

What three pieces really highlight the vision of the collection?

1. Anghel, reinvents the concept of lightness with delicate overlapping of voile. In an old-pink or off-white colour takes this stunner our breath away. The gown features a light construction with bones and cups, detachable wrinkled sleeves and a draped belt and a crossover draped neckline and deep V-backline.
2. Arianna, a voluminous gown with floral glitter tulle as second layer, see-through bodice structured with bones and cups, draped off-the-shoulder neckline with a deep sweetheart neckline and a stunning tattoo effect on the back. Arianna will surely turn heads.
3. Febe, has a tattoo effect bodice and see-through tulle skirt, inner boning construction and cups and charming three-quarter sleeves. The transparencies provide a glimpse of the layers of lace.

How can retailers get in touch to order from your latest collection?

Visit us to view our latest collection at the Harrogate Bridal Show, on the Designer Aisle at Stand Q26. You can also email our UK & Ireland Area Manager Rosie Miller at rmiller@pronovias.es or call +44 778 607 7037.