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In the Hot Seat: Q+A with Bianco Evento

Business9-Oct-2024

This is a label that excels in soft silhouettes and timeless elegance – Bridal Buyer asks the brand four burning questions to discover the latest collection, new trends and behind the scenes details…

Bridal Buyer Q+A: Bianco Evento is in the hot seat

What are the key trends for you this season – and from that, what have you incorporated into your collection?

This season’s key bridal trends include drop waist silhouettes, florals, 3D lace flowers and slits. Our Collection 2025 embraces these trends to ensure brides feel timeless yet contemporary.

Drop waist designs elongate the torso, while bold floral patterns and delicate 3D lace flowers add romantic and tactile elements. Slits enhance movement and offer a modern touch. Each gown combines these trends to provide a perfect blend of classic elegance and modern sophistication, making every bride feel unique and beautiful on her special day.

In your opinion, what are the top three qualities modern brides are looking for in their wedding attire?

Modern brides prioritise comfort, individuality, and elegance in their wedding attire. First, comfort is key; brides want to feel as good as they look without compromising on style. Secondly, individuality is crucial. Today’s brides want a dress that reflects their personality and style, one that is unique to their own story. Lastly, elegance remains a timeless pursuit. Regardless of trends, the elegance of the design, the quality of fabrics, and the precision of fit are non-negotiable for creating that perfect bridal look.

How do you see bridal evolving over the next year, and what do you predict will be popular with brides?

Looking ahead, bridal fashion is embracing more personalised and versatile designs. I predict a continued interest in sustainability, with brides choosing dresses that are both beautiful and environmentally conscious. Additionally, we’ll see a rise in modular wedding dresses that can be adapted for different parts of the wedding day – from ceremony to reception. This adaptability allows for multiple looks without the need for multiple dresses. Finally, there will be a resurgence of vintage-inspired styles, as brides look back to timeless elements with modern interpretations, ensuring their wedding day look is both classic and contemporary.

And finally… if there is one thing about you that you want retailers to know – what is that?

If there’s one thing, I want retailers to know about us, it’s that our commitment to innovation and quality is unwavering. We are constantly working on new wedding dress designs, ensuring that each collection surpasses the last in elegance, craftsmanship, and style.

Additionally, we’re pleased to announce that we are now operating in the UK as Bianco Evento Limited (1-2 Craven Road, London, W5 2UA). This expansion allows retailers in the UK to place orders without the hassle and expense of customs duties – you don’t have to pay custom fees anymore. Our goal is to make it as easy and seamless as possible for our partners to offer their brides the very best in bridal fashion.