Tell us the company’s history, how you started and how the brand has developed.

Maggie began as a woman-led company, and the family legacy continues today.

Over 25 years ago, Wayne and Lesley Webster started a boutique in Sydney, Australia. As the brand grew, Lesley Margaret (“Maggie”) Webster assumed the name of “Maggie Sottero” in honor of her great-grandmother. Now, Lesley’s daughter, Kelly Midgley, has followed in her footsteps and assumed the role of CEO and Creative Director in 2020.

“My family has been in the bridal business for about 45 years now. Growing up in the bridal business was such a joy. As a little kid, I would hide in the racks of our bridal boutique and scare our customers. I would always have conversations with our staff and our vendors, and they were always so kind to me. They made me feel like family. It was such a wonderful experience growing up in that environment. Throughout my life, my mother and grandmother have been my greatest influence. They were such strong ladies in business and taught me that there are no barriers. If you want something and work hard, you will find a way to make things happen. I’m so excited to start introducing my twin girls to Maggie. I truly feel so fortunate to have these experiences as a business owner of a women-led company, as well as a mom." - Kelly Midgley.

Maggie Sottero established two additional labels. Sottero and Midgley was born for the chic and statement-making bride. Rebecca Ingram embodied another family name, Kelly’s great-great-grandmother, and made the trio of collections complete with its perfect convergence of style and affordability.

What sets your bridal designs apart from others in the industry?

Maggie Sottero creates gowns with the bride in mind, no matter their style, budget, timeline, aesthetic, persona, size, or identity. By staying inspired by our bride’s backgrounds and love stories, Maggie Sottero stays on top of all the hot trends. Each season encourages us to reflect on our work, innovate our practices, and set a fresh, forward-thinking aesthetic for our trio of collections - Maggie Sottero, Sottero and Midgley, and Rebecca Ingram. Every dress upholds our commitment to premium construction, impeccable styling, and incomparable fit.

Can you share with us any sustainable practises or initiatives you incorporate into your designs?

Maggie Sottero stands for LOVE and love for ALL– including Mother Earth. 

“We are rising to meet this critical moment for people and the planet. We’re implementing systems change throughout our organization, embedding sustainability as a core value for every team in support of a more sustainable wedding industry. We are working as quickly as we can to reduce our environmental impact, taking ambitious action in three key areas: Waste Reduction, Resource Consumption, and Protecting Biodiversity.”- Patricia DeLaunay, Global Sustainability Director and Designer. 

We are working to become a more regenerative brand. We’re investing in the circular textile supply chain, and the Spring 2024 collection will debut select gowns with lower-impact materials, such as recycled polyester and yarn-dyed fabrics.

READ THE FULL SUSTAINABILITY PRESS RELEASE

What inspired the latest collection?

This season, Maggie Sottero reimagines classic silhouettes with lush, romantic, and nature-inspired details. Gowns are fresh and clean, soft and romantic, light and airy, blooming with modern embellishment, and personalized with whimsical accessories inspired by today’s modern romantic. 

The Spring 2024 collection by Sottero and Midgley is designed for brides with a bold and amorous spirit. Like an elemental force of nature, these sexy wedding gowns evoke glamor, passion, and adventure — from its generous pops of color to statement silhouettes, refined embellishment to lush and covetable fabrics. 

In this world of increasingly precious resources, the Spring 2024 collection by Rebecca Ingram is designed for celebration without extravagance. Featuring flirty silhouettes, effortless fabrics, and stylish finishing touches, these lovingly constructed gowns are made for free-spirited and unpretentious declarations of love inspired by art, song, happy gatherings, and wandering with your forever person.

As a leader in bridal for over 25 years, Maggie Sottero stays current with trends through industry events and careful research., but we also know the viability of our future is predicated on us re-imagining all that we do. We have a responsibility to be the change agent for you, our brides planning a more sustainable wedding, our family and community, and our planet. Systemic changes have and will continue to be made within Maggie to create a more sustainable wedding space, but we all must work together!" CEO and Creative Director, Kelly Midgley

Can you describe it in three words?

Nature-inspired. Sultry. Carefree.

Why is Bridal Week so important to you?

We love connecting with our valued partners at Bridal Week to celebrate the new collections together! To make the most informed buys possible, it is essential to see a dress on the runway to understand how the fabric moves, feels and catches the light. Retailers are encouraged to connect with Maggie Sottero sales representatives to book preview appointments to be the first to experience the Spring 2024 collection!

FIND MAGGIE SOTTERO DESIGNS IN THE QUEEN’S SUITE AT BRIDAL WEEK HARROGATE.

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