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British Bridalwear Designer of the Year 2018: Sassi Holford

The Bridal Buyer Awards is always a glamorous affair, and one of the most exciting awards on the night is British Bridalwear Designer of the Year, as it celebrates the wealth of talent we have here at home.

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Sassi Holford gown in 2018 Private Fashion Show at White Gallery
Sassi Holford gown in 2018 Private Fashion Show at White Gallery

This year, the inimitable Sassi Holford was crowned British Bridalwear Designer of the Year so we caught up with her after the ceremony to find out how she feels…

See the full list of 2018 Bridal Buyer Awards winners here.

How does it feel to be crowned British Bridalwear Designer of the Year?

The Bridal Buyer Awards are always one that I am immensely proud to win, because they are voted for by the industry. This award is not only about great design but consistency, exceptional customer service and loyalty. I feel honoured to have won it for the third time in my career.

What does this award mean to you?

I am delighted to have won this award. Best British Bridalwear Designer is always such a strong category as we have amazing talent in the bridal industry in Britain. It has always been a pleasure to work in this industry alongside designers that I have formed longstanding friendships with.

How has your 2018 been?

2018 has been very busy at Sassi Holford, we have been thrilled with the reception of the 2019 collection. It is called The Enchanted Collection and is inspired by nature and romance focusing on texture and light. On a personal level, our (Sassi and Martin’s) twins have been doing A-levels and leaving home making it a very busy summer.

And what does 2019 have in-store for Sassi Holford?

I am excited for what 2019 has in store. Although my first love will always be wedding dresses, at the moment I am enjoying evolving our occasion wear and working on a lifestyle range.

Read our interview with Best Bridalwear Manufacturer Enzoani here.

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