Victoria, Founder and Creative Director of Little Star, has developed the new range alongside Founder and Commercial Director, Rob Walker, who has over 15 years’ experience in the fashion industry.

“There’s a gap in the market for a new, modern and sophisticated approach to children’s jewellery that reaches out to both traditional gift jewellery and modern fashion customers,” says Victoria. “We have the experience, skill set, resources and drive to deliver a market leading brand.”

The Little Star collection mixes both children and adult pieces and has over 50 styles including expandable silver baby bangles, bridesmaid and pageboy gifts, christening and charm bracelets, as well as necklaces. The Little Star signature styles include crosses, hearts, pearls and… little stars.

Victoria has a long history of designing and supplying commercially successful jewellery collections: “I am acutely aware of what it takes to create not only the beautifully designed jewellery, but also the entire brand concept to support it. Designing Little Star has given me the opportunity for the first time to deliver my own brand and it is one on which I have brought love and care to from the first detail to the last.

"Little Star aims to breathe new life and give new direction to the children’s jewellery market by elevating the product and brand asethetic to new levels. We aim to cross jewellery and fashion markets to deliver a modern, sophisticated new concept that mixes keen commercial awareness with a sense of aspiration”.

Having received feedback from jewellers that the young bridal market is not well catered for, Little Star is keen to supply to bridal boutiques - and they have already actioned strut card samples to offer retailers a lovely point of sale.