White Gallery brings together the bold and the beautiful and epitomises the future of bridal fashion. The show has a deep history within the industry as the longest-running buying event dedicated to the high-end market, and is about to enter an exciting new era.

#BRICKLANEBOUND

2024 sees White Gallery relocate to London’s The Truman Brewery in the capital’s trendy Shoreditch. This bustling neighbourhood is bursting at the seams with dining and entertainment options for both visitors and exhibitors alike. Along with a new venue comes a new date. White Gallery 2024 will take place on Wednesday 8th & Thursday 9th May. 
The show will host the hottest new designers alongside industry icons. Event Director, Georgia Flynn, says “Our visitors (bridal boutiques) are ahead of the game and want designers who match their energy. White Gallery 2024 will deliver a pioneering line-up of designers from across the globe. We’ll be announcing the first group of designers soon, so keep an eye on our social media”.

NEW ERA, NEW LOOK

White Gallery debuted a fresh new look at the beginning of July to accompany their 2024 news. Ella O’Keefe, Head of Marketing, says “Our new branding makes a bold statement. We’re not following convention and have chosen to step outside our comfort zone. The response to the new creative has been phenomenal. This new era of White Gallery deserves a strong, yet sleek look and I’m delighted with the final product. The branding shows intention, and our 2024 show is going to be next level”.

FOR THE BOLD & THE BEAUTIFUL

Tickets for next year’s event are not available yet, but retailers can join the World of White Gallery by clicking here to be the first to know when they go live. All designer enquiries, please get in touch with Wendy Adams (wendy@bridal-uk.com). 

Venue: The Truman Brewery, London, UK 
Dates: 8 & 9 May 2024