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Finishing touches

40 shoes from John White will be on display at The Harrogate Bridal Show next month, and the collection will offer a great choice of contemporary and classic styles

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The John White label was launched in 1919, and is well known for its high-quality, beautifully crafted shoes. The designs are all about high fashion with soul, and the collection features sharp and chic styles that still retain classical influences.

In 1919, inside a little shack in Northamptonshire, John White stitched together his first pair of shoes which, like all subsequent ones, were labelled with the initials KB. This mysterious emblem was only explained towards the end of his life, it stood for ‘Keep Believing’; whatever adversity John White faced, the man and his shoes found a way to persevere.

This brand story is still alive today in Northamptonshire, and the team is driven by the same founding values; quality craftsmanship, timeless British styling, and most importantly, a belief in what it does.

This year sees the team attending The Harrogate Bridal Show for the first time and this will be an important stage for the company to promote the John White story and show how the brand has evolved over the past 98 years.

This season, visitors at the event will see a selection of styles in a variety of colour-ways including Chestnut Brown, Cognac Tan, French Navy and Emerald Green. Prices retail around £120.


Interested in finding out more? The label can be seen on stand B2 at The Harrogate Bridal Show 2017. Make sure you’re registered to attend – click here for more details.


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